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Machine Learning for iOS App Development

With mankind generating an extensive amount of data with literally every passing minute, it only made sense that the need for a tool to help us leverage this goldmine was felt. And then came along with artificial intelligence and machine learning. It enables unprecedented change and growth in all aspects. Of course, machine learning has made inroads into the world of mobile apps and their developments, considering just how vital it is to businesses' daily functioning. The impact has been especially pronounced when it comes to iOS app development; for starters, machine learning has greatly eased the development process of much smarter and far more capable apps.

black iphone 5 on brown wooden table

Don't worry; it has a world of benefits to offer for businesses that develop and bring these apps to the market. The fact that machine learning has aided developers' and experts' efforts to identify quicker and more efficient means to build iOS mobile apps. This advanced technology has also helped companies better understand their users, i.e., their usage patterns, their requirements, their demands, and plenty of other such factors. This knowledge is invaluable for creating apps that are primed to deliver high-quality experiences to users.

Suffice it to say that plenty more machine learning brings to the table when it comes to iOS app development. Some of these benefits have been discussed in detail below.

1. Better search capabilities: One of the most common uses of mobile devices is, of course, looking things up on the internet. To "Google it", if you will. But to enable significant search capabilities, especially as technologies continue to evolve, can be challenging — but not with machine learning. Of course, there's that bit about it being able to deal with a staggering amount of data relatively quickly. But what sets it apart is that it helps deliver personalized results since it empowers apps to understand better customers' patterns, location and more to deliver results.

2. Prevent fraud: Today, most mobile app users frequently use apps to execute transactions, send money, make payments, etc. This means sharing and storing sensitive data on these apps. It is a top priority to ensure that fraudsters cannot gain access to such information. Machine learning helps in this regard by learning and understanding patterns and then sending alerts whenever a deviation is detected. So, say, if an unauthorized person attempts to execute a transaction, systems enforced with machine-learning can better recognize such attempts and raise red flags accordingly.

3. Better quality of predictive analytics: Any business that intends to survive and thrive in the cut-throat market must leverage predictive analytics. Machine learning helps in this regard by assisting companies to gain a much deeper understanding of all factors that affect their businesses. Then, with access to all the customer data and external factors that affect the business, such as market trends, the system can make substantially more informed predictions, analysis, and recommendations.

Machine learning may seem like a complicated endeavor on the outset. However, any seeming hiccups are far outweighed by the benefits it has to offer. Plus, with the assistance of a qualified service provider for iphone application development, integrating ML can be rendered seamless.

Ecommerce Mobile App: Follow These Design Tips for Better Sales

We all know that e-commerce on its own is a technologically advanced phenomenon that has completely transformed the way human beings shop now. eCommerce has been around for a while now, so it is not surprising that it, too, has experienced some significant change over the past few years. After all, for any technology to continue being relevant, it must evolve and adapt to the world around us. And e-commerce did, with mobile apps. Yes, e-commerce is no longer an endeavor that you access via bulky desktops. The industry may not have completely given up on desktops entirely, but this much is clear: E-commerce mobile apps are in vogue.
Why? Because that is where the majority of customers are, if not all, of them. The number of smartphone and mobile device users in the world speaks volumes of our usage and reliance on them. So, e-commerce saw the opportunity and took it with both hands. And it has not regretted that switch because just look at the many benefits online retailers have reaped since then. First things first, you instantly gain access to a much bigger group of potential customers, who can then be engaged and wooed with modern solutions such as push notifications, custom deals, and so much more. But if you want to win over customers and continue commanding their loyalty, the first step is to design a captivating mobile app. Here are some tips to help you get that right.

1. Keep the UI simple: App users’ first experience of the brand’s mobile app is critical because it helps decide if they will continue using it or abandon it. Hence, it is imperative to ensure that their first impression is not marred by a cluttered, difficult to use user interface. Be sure to adapt the UI design in a manner that helps users feel welcomed and also encourages them to continue engaging and using the app. And don’t forget to account for the screen size that varies from device to device.
2. Fuss-free login and logout: The next step is getting the users to sign in or log in. Now, if you bungle it up, suffice it to say that you will have a hard time getting customers to keep using the app. So, pay close attention to this bit, especially the first few steps of the process. In addition to that, make sure that the entire process does not take too long; so, instead of asking users for ALL of their information, enable sign up or log in via social media to help them save time.
3. Payment support: Any e-commerce business worth its sale MUST necessarily support not one or two, but multiple modern modes of payments. That is just the only way to survive in a market where customers expect ease and simplicity from every business they engage with.

Mobile app development for e-commerce may seem like a complicated endeavor, but it is not. Just follow some best practices, such as the ones listed above, and you will do just fine.

Hybrid App Development Trends to Track in 2020

Much like everything else in the world, technologies we use every day of our lives also continue to evolve at a rapid pace. And the same holds for hybrid mobile app development as well, where we are now seeing the rapid emergence of absolutely new trends. But before we delve into the trends in hybrid app development in 2020, let’s take a quick minute to understand a little bit more about it. Also referred to as cross-platform mobile app development, this particular method has taken off in the recent past because today, there are simply far too many platforms in the market. And it is imperative to tend to all of them for any business that hopes to achieve success.
But individually building apps for each of the many OS platforms in the market can quickly rack up extraordinary development-related bills for any company. And that is precisely where hybrid app development comes in. Now you see the role it plays? Back to the trends then — see, if you want to truly leverage the potential of hybrid app development or anything else for that matter, it is essential to stay on top of the latest trends in the industry. And to help you do just that, we have put together a list of the crucial hybrid app development trends in 2020 that you need to keep an eye on.

1. Increased use of artificial intelligence: Artificial intelligence and machine learning continue to be fundamental to all technology-related endeavors, and from the looks of it, it will stay that way for the foreseeable future. Of course, developers have found a way to use it in hybrid app development as well — AI and ML have helped them take the process to an entirely new level.
2. Mixed reality-based health care apps: As technology continues to push the envelope, programmers are now quick to leverage innovation for the best possible results. Case in point: Use of Augmented- and Virtual-reality in health care. Among other things, AR and VR have facilitated virtual visits, enhanced diagnoses, the better quality of care, and more in this industry.
3. Chatbot integration: It is not news that chatbots have come to play a vital role in organizations of all kinds. However, so far, they have primarily been spotted on big websites; well, that will change now as more and more companies integrate chatbots in their apps as well. What role will they play? Based on what we have observed of the market so far, we believe they will stick to being virtual assistants before they graduate to serving other roles via the apps.

There are plenty of hybrid mobile app benefits. However, to make use of those benefits, one must not only be acquainted with the latest developments in the industry but also understand it. That, in turn, will help you see precisely how such trends can be utilized for the benefit of your business.

The Benefits of Cross Platform App Development for the Real Estate Industry

It is a well-known fact that mobile apps have made our lives considerably easier today. Be it looking for information, shopping online, or making plans for travel -- there's a mobile app for everything that offers to ease the process significantly. The same stands true for the real estate sector as well.

Today cross-platform app development in the real estate industry is empowering more and more companies and business owners worldwide to widen their audience base and achieve better business results. It isn't surprising to be honest since mobile apps offer a fuss-free and straightforward means of searching for real estate companies as well as their projects from the comfort of their home. Instead of driving to different locations to shortlist properties or services they might be interested in, customers can browse through listing sitting on their couch. They are saved much hassle, thus making them more inclined to do business with your company.

Suffice it to say that cross-platform app development is quickly proving to be very beneficial for the real estate sector. Here are some more benefits it provides for this industry:

1. Lead generation: Mobile-based customer relationship management (CRM) apps present excellent potential when it comes to finding and attract new customers with mediums such as portal ads and Facebook. How they work is that when a buyer attempts to contact the business via the application, the CRM mobile app tracks the communication to inform the relevant personnel in the company. Besides that, such apps also enable brokers to create websites, undertake email-based campaigns, and take a look at crucial ranking information.

2. Minimize calculation: There are many calculations the customer must make when it comes to the real estate sector. Thankfully, a mobile app can effortlessly take care of that and save the customers the hassle of manually making those calculations. Apps can offer myriad financial and real estate functions that can be used to calculate rent, assess the tax involved, estimate finance costs, and more.

3. Broader presence: Mobile apps enable a varied experience via the provision of multiple features that are adequately organized following location, type, price range, and more. It, in turn, ensures the delivery of compelling user experience, making the process significantly easier for potential customers. Case in point, if you offer nice pictures and thorough information about the listing, users will find themselves driven to engage with your organization.

4. Go digital: Real estate is one sector that typically struggles with an abundance of documents that can understandably take a toll on the company's employees. Thankfully, mobile app development for this industry also includes document management systems. Such document management systems help cut down administrative work and boost real estate agents' productivity. Thus, it allows them to focus on more essential tasks.

So, you see how and why it would be wise to opt for cross-platform app development! So, don't worry, there exist cross-platform mobile app development solutions. They can help companies from the real estate sector deliver better service to their customers, attain better profits, and thus, maintain an edge over their contemporaries in the industry.